George B Fisher IV, aka “Chip”, graduated from the Middlebury in 1962 and received his MBA from Wharton in 1964. After serving in the military Chip was preparing for his Doctorate overseas when he met Howard Head. Bored and fed up with school, Chip decided to accept Head’s offer to come to work and never looked back. From running Head’s Canadian Divisions to being responsible for Head worldwide marketing and sales efforts, Chip found himself out of a job following the sale of Head to AMF. As good fortune would have it, Bill Janss, one of Head’s Board members and the owner of the Sun Valley Resort, offered Chip the opportunity to move to Sun Valley and become its VP of Sun Valley’s Sales, Marketing and Commercial Development. Subsequently, Chip went into business for himself in 1973 starting a string of sporting goods stores serving the major ski resorts in the Rockies and Intermountain Basin. Along the way Chip developed a computer hardware company (sold it), software company (sold it), a knitwear company (closed it), and served of a variety of local, state and national Boards.
Chip Chaired a Board leading Idaho’s efforts to support the 2002 Winter Olympics and more recently served a CEO and Chairman of the Special Olympics Winter World Games in 2009. In addition to serving on the Higher Ground Board, Chip also finds himself owning a winery (George IV), a Conference and Event Center in Ketchum, developing and managing his real estate holdings, skiing and spending time in their second home in La Quinta California.
With three daughters, three great son in laws and five grandchildren Chip feels that giving back is the not only the noble and right thing to do but it paves the way for the next generation to do the same.